Why Exhibit in Mexico?

Market Strength

Mexico is home to the number one economy in Latin America, due in part to international trade agreements like the North American NAFTA and European TLCUE.

• Mexico has the 10th largest economy in the world.
• Mexico's construction sector is developing a history of positive growth and shows no sign of slowing down, despite economic downturns in other parts of the world.
• As one of the world's leading producers in the cement industry, Mexico makes 32 million tons per year with an expected 5 percent growth for 2004 and pre-mixed concrete production growing by about 10 percent in 2004 to 16-17 million cubic meters.
• Concrete is being used extensively in constructing highways throughout Mexico. This year, nearly 55 billion pesos will be invested in building or modernizing roads, and at the same time, 5 billion pesos will be invested in preserving the federal highway system.

Industry Strength

• Concrete and cement provide 2 million jobs, or 5.3 percent of the country's employment.
• The Mexican Construction Gross Net Product grew 4.9 percent in the first quarter of 2004. (Source: EI Economista, May 18, 2004)
• 49 percent of the country's construction expenditures is in housing and urban development, making it one of the top expansion niches in Mexico's concrete construction industry. (Mexican Chamber for the Construction Industry [CMIC] statistic).

Opportunities Abound

• More than 5,000 qualified construction professionals in attendance from 10 different countries including Mexico, Canada, Chile, Korea, Spain, the United States, France, Italy, Germany and the United Kingdom.
• Over 40,000 square feet (4,000 square meters) of state-of-the-art exhibit space.
• Your best strategy for demonstrating your products to new buyers during Indoor and Outdoor Demonstrations, Outdoor Exhibits, Commercial Presentations and more.